Category Archives: Customer Engagement
5 Types of Customer Emails That Could Make a Greater Impact as a Text Message
When you want to engage your potential and current customers, think about the most convenient [...]
May
How to Leverage Text Messaging in Your Content Marketing Strategy
Great content means nothing in “content marketing” without a strategy for distribution and delivery. And [...]
Feb
The Ins and Outs of Product Marketing in the Age of Conversations
The vision of product marketing touches practically every department at a company. Product marketers must [...]
Your Essential Guide to Account-Based Marketing Strategies
People continue to reward authenticity when it comes to business purchasing decisions. They like supporting [...]
Aug
What Is Growth Marketing and How to Use It in Your Business
A lot of marketing’s impact can’t be reduced to numbers and data. Not everything needs [...]
Jul
10 Sales Texting Tips for Improving Your Lead Nurturing and Customer Retention
Using text messaging as a sales tool means you reach people how they want to [...]
Sell Like a Human: 5 Tips for Successful Upgrade Conversations With Customers
You never want your customers to feel like money machines instead of, you know, people. [...]
Mar
Provide Better Customer Experiences When You Overcome These Business Challenges
No one could have predicted the full range of business challenges in 2020. And we’re [...]
Nov
5 Signs You Need to Change How You Communicate With Customers
Every aspect of a business affects customer retention in one way or another. And one [...]
Connect With Customers During COVID-19: Industry Use Cases
Skipio has been committed to helping businesses stay in touch with all of their customers [...]
Aug
Why Do People Want to Text Your Business During the Pandemic?
You may have seen stats like 75% of consumers want to text businesses and wondered [...]
Jul
9 Quotes That Show the Power of Skipio’s Conversational Text Messaging
Since March, COVID-19 has caused all businesses to reevaluate and reconsider how they function. For [...]
Jul
5 Ways to Make Long Code Text Marketing Interactive
Guest post by Ryan Gould, Vice President of Strategy and Marketing Services at Elevation Marketing [...]
Jun
5 Tips to Keep Your Conversations Focused on Customers
Every opportunity you get, you should be listening to your customers and having real conversations [...]
Jun
5 Things Your Business Can Do to Get More Responses From Customers
Last week we talked about a few different reasons why text messages don’t get responses [...]
Jun