Category Archives: Personalization
How to Master Relationship Selling in Text Marketing
In marketing, specifically SMS or text message marketing, it’s easy to resort to the “spray-and-pray” [...]
Jan
What is Personal Customer Service and How Do You Provide It?
People crave human connections. They want personalized experiences and genuine interactions. They want to be [...]
Oct
5 Tips to Write a Professional Text Message That’s Still Personal
Did you know that text messages have a 98% open rate? That means you can pretty [...]
Aug
How to Humanize Transactional Business Text Messages
Transactional messages are essential to running a business; however, they often come across as cold [...]
Aug
How to Personalize Your SMS Marketing Messages and Why It Matters
Did you know that 72% of customers will only engage with personalized marketing messages? Personalization [...]
Jul
8 Ways to Build Customer Relationships with Personalized Business Text Messaging
The key to building and maintaining strong customer relationships? Text your customers. But don’t just [...]
Jul
Personalized Texting vs Mass Texting: Which Is Better?
Text messaging is a huge part of our daily communication. Whether for personal or business [...]
Jun
What 5 Years Participating in Twitch Communities Has Taught Me About Building Genuine Relationships
Having spent hundreds of hours watching my older brother play Goldeneye on N64 and Halo [...]
Jan
Personalization and Automation: How the Two Coexist Within Business Texting
Can you really send an automated text message that sounds personal? The answer is yes! [...]
Jan
5 Ways to Use Personalization to Improve Customer Lifetime Value (CLV)
Everything about the customer experience improves when you care about making it personal. You listen [...]
Jul
The Most Effective Business Texting Strategy Is a Human One: 5 Text Messages Examined
You and your team may find some success with mass texting and outreach, just like [...]
Apr
7 Personalized Ways to Connect With Customers in a Remote World
With the strong and somewhat uncertain shift to remote everything, businesses everywhere are quickly adapting and [...]
Mar
How to Develop Your Own Voice for Sales and Marketing Communication
Anytime you communicate on behalf of a business, there’s an expectation to communicate in a [...]
Feb
3 Stats That Point to the Importance of Personalizing Business Text Messages
Every business wants to keep the personal touch. Because even if they don’t really need [...]
Sep
Take Note and Personalize Every Text
If you want to text your customers, you must keep it personal. What’s the point [...]
Feb
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