Author Archives: Anna Wendt
A Starter’s Guide to Business Texting
Converting prospects into customers and then keeping them starts with the customer experience you offer. [...]
Jan
How to Take Advantage of Holidays for Your SMS Marketing Promotions
Salt Lake City gym owner Blake Robinson once brought in $12,000 in a single holiday [...]
Jan
Marketing & Sales Slang Terms You Need to Know in 2024 and Beyond
I’ve been involved in marketing roles for almost 7 years now. But on a weekly [...]
Dec
Understanding TCPA’s Opt-In and Opt-Out Requirements
Enacted in 1991, the Telephone Consumer Protection Act, or TCPA, regulates telephone solicitations. Initially, TCPA [...]
Nov
5 Tips to Write a Professional Text Message That’s Still Personal
Did you know that text messages have a 98% open rate? That means you can pretty [...]
Aug
Understanding the Difference: Short Code vs Long Code Texting
Business-to-customer texting only continues to grow in popularity and importance. Texting is much quicker than [...]
Jul
How to Create an Effective SMS Campaign for Your Next Event
Just like text message marketing streamlines your outreach and follow-up in sales, marketing, and customer [...]
Jan
What You Need to Know About 10DLC and the New Business Text Messaging Standards
To protect and provide businesses with a faster, more reliable way of sending text messages [...]
Jan
How to Build Effective Lead Nurturing Campaigns for Your Gym
An effective lead nurturing strategy can make a world of difference. Studies show that 50% [...]
Nov
How to Write Black Friday Text Messages Prospects and Customers Will Actually Engage With
Anyone and everyone is trying to get in touch about deals, specials, and sales around [...]
Nov
Use These Business Text Messaging Tips to Engage More Customers During the Holidays
Halloween isn’t over yet, but that still means you need to put the final touches [...]
Oct
Help Your Team Write Sales and Marketing Text Messages That Stay on Brand
Whether you want to send text messages to leads captured on your site or to [...]
Oct
Why You Need to Care About Branding Your Business Texting
If your company has never used business texting as part of marketing, sales, or customer [...]
Sep
Reduce Friction on Your Website, Make It Easier for People to Buy
Unnecessary jargon. Confusing navigation. Irrelevant images. Hidden pricing. Long forms. Fluffy wording. Gated articles. Poor [...]
Sep
4 Things That Playing Dungeons & Dragons Reinforces About Productive Collaboration
“How do you know the Dungeon Master isn’t lying to you?” I’m practically horizontal on [...]
Aug