Tag Archives: sms marketing

How to Re-Engage Cold Leads Through Text Messaging

Reaching out to cold leads doesn’t have to be a challenge. A great way to [...]

How to Maximize Your Black Friday and Cyber Monday Campaigns with Skipio

With Black Friday and Cyber Monday around the corner, it’s time to get ready for [...]

How to Keep a Consistent Brand Voice in Text Message Communication

Your brand voice is the personality and style of your business. It’s how you communicate [...]

What are Merge Tags and How to Use Them in SMS Marketing

Merge tags/merge fields are placeholders that dynamically insert specific and personalized info into your SMS [...]

What is SMS Express Written Consent and Why is It Important? 

You’ve likely heard of obtaining “express written consent” when completing required business phone number registrations [...]

28 Free Follow-up SMS Marketing Templates for Small Businesses

This blog post will give you 28 free follow-up SMS marketing templates that’ll help your [...]

What is an SMS Drip Campaign? 

SMS Drip campaigns are a form of marketing automation that “drips” a series of pre-written [...]

Spam Words to Avoid Using in Your SMS Marketing Messages

One of the most important things to consider in SMS marketing is the language used [...]

SMS and MMS – What’s the Difference? 

If you’ve looked into using text marketing for your business, you’ve probably heard of SMS [...]

6 Ways to Use SMS Marketing as a Real Estate Professional

Staying connected with potential buyers and sellers is essential for real estate success. And if [...]

How SMS Marketing Decreases Churn

Studies show that acquiring new customers can cost five times more than retaining existing ones. [...]

Is Cold Texting Illegal? Here’s Everything You Need to Know

Text messaging is a highly effective way to reach people. But can you simply blast [...]

Should You Use AI to Write Your SMS Marketing Messages? 

Artificial intelligence (AI) is taking over tasks we never thought possible. But can it write [...]

Know Before You Text: Industries and Content Prohibited from Business Texting

Reaching leads and customers through SMS is incredibly effective. However, not all industries are allowed [...]

7 Common SMS Marketing Mistakes Businesses Make

Texting is your direct line to customers, but they’ll unsubscribe if you’re not careful. Like [...]