Skipio Blog

Personalization and Automation: How the Two Coexist Within Business Texting

Can you really send an automated text message that sounds personal? The answer is yes! [...]

When Is the Best Time to Send a Marketing Text Message to Make Sure It Gets Seen?

One of the quickest ways to upset a text message subscriber? Send them messages at [...]

Introducing Skipio Contact Notes

Personalized text messages get notably higher engagement and read rates than any other text. In [...]

6 Ways to Improve Your Sales Process to Increase Conversion and Retention

Stay in touch and engage personally (with current and potential customers). Keep customers around (and [...]

Use These Business Text Messaging Tips to Engage More Customers During the Holidays

Halloween isn’t over yet, but that still means you need to put the final touches [...]

Help Your Team Write Sales and Marketing Text Messages That Stay on Brand

Whether you want to send text messages to leads captured on your site or to [...]

Why You Need to Care About Branding Your Business Texting

If your company has never used business texting as part of marketing, sales, or customer [...]

Reduce Friction on Your Website, Make It Easier for People to Buy

Unnecessary jargon. Confusing navigation. Irrelevant images. Hidden pricing. Long forms. Fluffy wording. Gated articles. Poor [...]

Communication Guidelines to Consider Before You Start Sending Text Messages to Prospects and Customers

The point of style and brand communication guidelines isn’t to make everyone at your company [...]

How to Design Flyers for Texting

When you’re planning an event or promotion, how do you let people know? A single text [...]

19 Everyday Business Processes and Tasks You Can Automate With Skipio

Relying on pure effort and willpower to start conversations with prospects and customers will get [...]

5 Ways to Use Personalization to Improve Customer Lifetime Value (CLV)

Everything about the customer experience improves when you care about making it personal. You listen [...]

How to Start Re-engaging Cold Leads in Your CRM Right Now

Cold lead outreach doesn’t feel as exciting as connecting with a new, hot lead. But [...]

It’s All About Timing: How and When to Follow Up With Prospects to Eventually Close More Sales

How and when you follow up with prospects will make or break your sales pipeline. [...]

Answer These 3 Questions to Fix Your Sales Follow-Up and Convert More Customers in Less Time

Pretty much everyone wants more time in the day, and we’re all searching for ways [...]