Author Archives: Emily McCauley

How to Use Text Messaging for Post-Purchase Nurturing in Small Service-Based Businesses

When a customer books your services for the first time, the transaction doesn’t end when [...]

How to Use Text Messaging to Get More Referrals and Reviews

Referrals and positive reviews are very important for growing your business. When satisfied customers recommend [...]

Black Friday Sales Tactics for Small Businesses – Live Event Recording + Transcript

[Jordan Brandon] We’re going to get started by letting the panelists introduce themselves. Once again, [...]

How to Re-Engage Cold Leads Through Text Messaging

Reaching out to cold leads doesn’t have to be a challenge. A great way to [...]

21 Creative Holiday Text Messages to Share [Templates]

The holiday season is just around the corner. By now, your business should be gearing [...]

Black Friday and Cyber Monday Text Message Deliverability Tips

With Black Friday and Cyber Monday just around the corner, it’s crucial that your text [...]

How to Maximize Your Black Friday and Cyber Monday Campaigns with Skipio

With Black Friday and Cyber Monday around the corner, it’s time to get ready for [...]

Capture and Convert More Leads with Skipio’s Web2Txt Webchat

Customers want quick and easy ways to get in touch with businesses. The faster you [...]

Make Your Customer Journey a Smoother Process with Skipio

As a small business owner, you have a lot on your plate — from sales [...]

Why Lead Response Time Is Important For Business Growth 

When a potential customer reaches out to your business, how fast you get back to [...]

Simplify Your Lead Nurturing and Conversion Process with Automation

Someone just filled out a form on your website. Congratulations! You have a lead! But [...]

The Customer Journey: A Guide for Small Businesses

Whether running a small business or managing a startup, knowing how to effectively engage your [...]

What is a Text Message Subscriber?

A text message subscriber is someone who has opted in or given permission to receive [...]

How to Keep a Consistent Brand Voice in Text Message Communication

Your brand voice is the personality and style of your business. It’s how you communicate [...]

4 Ways to Transform Your Lead Nurturing with Automation as a Small Business

Want to increase your qualified leads by 451%? Start using marketing automation to automate your [...]