Author Archives: Emily McCauley
21 Creative Holiday Text Messages to Share [Templates]
The holiday season is just around the corner. By now, your business should be gearing [...]
Sep
Black Friday and Cyber Monday Text Message Deliverability Tips
With Black Friday and Cyber Monday just around the corner, it’s crucial that your text [...]
Sep
How to Maximize Your Black Friday and Cyber Monday Campaigns with Skipio
With Black Friday and Cyber Monday around the corner, it’s time to get ready for [...]
Aug
Capture and Convert More Leads with Skipio’s Web2Txt Webchat
Customers want quick and easy ways to get in touch with businesses. The faster you [...]
Aug
Make Your Customer Journey a Smoother Process with Skipio
As a small business owner, you have a lot on your plate — from sales [...]
Aug
Why Lead Response Time Is Important For Business Growth
When a potential customer reaches out to your business, how fast you get back to [...]
Jul
Simplify Your Lead Nurturing and Conversion Process with Automation
Someone just filled out a form on your website. Congratulations! You have a lead! But [...]
Jul
The Customer Journey: A Guide for Small Businesses
Whether running a small business or managing a startup, knowing how to effectively engage your [...]
Jul
What is a Text Message Subscriber?
A text message subscriber is someone who has opted in or given permission to receive [...]
Jul
How to Keep a Consistent Brand Voice in Text Message Communication
Your brand voice is the personality and style of your business. It’s how you communicate [...]
Jun
4 Ways to Transform Your Lead Nurturing with Automation as a Small Business
Want to increase your qualified leads by 451%? Start using marketing automation to automate your [...]
Jun
How to Create a Lead Nurturing Strategy
How do you create a lead nurturing strategy that actually converts? One that resonates with [...]
May
What are Merge Tags and How to Use Them in SMS Marketing
Merge tags/merge fields are placeholders that dynamically insert specific and personalized info into your SMS [...]
May
Why and How to Automate Your Lead Nurturing Strategy
Have you ever felt like leads just slip through your fingers? You capture their information, [...]
May
A Small Business’ Guide to Choosing The Best Lead Nurturing Software
Simply generating leads isn’t enough to have a successful business. You need to nurture those [...]
May