Author Archives: Emily McCauley

Should You Use AI to Write Your SMS Marketing Messages? 

Artificial intelligence (AI) is taking over tasks we never thought possible. But can it write [...]

Know Before You Text: Industries and Content Prohibited from Business Texting

Reaching leads and customers through SMS is incredibly effective. However, not all industries are allowed [...]

7 Common SMS Marketing Mistakes Businesses Make

Texting is your direct line to customers, but they’ll unsubscribe if you’re not careful. Like [...]

How Text Messages Simplify Appointment Setting

Let’s be honest: appointment setting is a hassle. Phone calls, back-and-forth emails, conflicting calendars—it quickly [...]

How to Master Relationship Selling in Text Marketing

In marketing, specifically SMS or text message marketing, it’s easy to resort to the “spray-and-pray” [...]

Marketing Texts Vs. Marketing Emails [Infographic]

Are marketing texts better than marketing emails? You might be skeptical, thinking a texting company [...]

How to Write Effective Out-of-Office Text Messages

Want to avoid people thinking your business is ghosting them when you’re out-of-office? Or when [...]

5 Tips to Help Your Small Business Achieve Sales Growth

Business growth comes with its fair share of challenges. Many small businesses find themselves struggling [...]

How to Write Effective Welcome Text Messages [Templates]

One of the key touchpoints for creating a positive initial experience is the welcome text [...]

11 Things to Do Right Now to Increase Text Message Deliverability and Replies

Here are 11 things you can do right now to help more of your marketing [...]

New Year, New Members: How to Use Texting to Boost Gym Membership Retention

The New Year is synonymous with fresh starts, and one of the most popular resolutions [...]

What’s In and Out for SMS Marketing in 2024

SMS marketing continues to be a powerful tool for reaching and engaging audiences. As we [...]

How To Maximize Your Gym’s New Year Promotions with Text Messaging

The New Year is the perfect opportunity to attract new members to your gym and [...]

How to Connect Skipio and ClubReady via Zapier

To help you connect ClubReady and Skipio, we’ve put together this step-by-step guide. Before setting [...]

Connect With Customers Using Skipio’s Web2Txt

If you care about prioritizing customer experiences, you need to add a web chat widget [...]